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Herd Economics

DTC Herd Value Calculator

"What is my herd actually worth if I sell direct instead of at auction?"

Enter your head count, live weight, and current auction price. The calculator runs three DTC pricing tiers β€” Low, Mid, and High β€” after every variable cost: kill fee, processing, cold chain, shipping, and fulfillment. You see what you'd net DTC versus what you're netting today.

What you get
DTC net at 3 price tiers Auction net today Full cost breakdown Boxes produced $/box revenue Extra $ vs. auction
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Share Pricing

Beef Share Calculator

"What do I charge for a quarter, half, or whole beef β€” and what does each buyer receive?"

Select your breed and the calculator pre-fills live weight, dressing %, and cut yield. Add your kill fee, processing cost, and production program (NAE, grass-finished, organic, and more). Toggle between take-home and hanging weight pricing. Get the exact buyer price, rancher net, and cut breakdown for every share size.

What you get
Quarter / Half / Whole pricing Rancher net per share lbs per share by cut Price suggestion by breed + program Β±$1/lb sensitivity table DTC vs. auction comparison NAE market benchmarks
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Cattle Direct Sales Breakeven Calculator

"How many head do I need to sell direct to cover the cost of going DTC?"
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Auction Fee Calculator

"Exactly how much is the auction house taking out of my check?"
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Processing Cost Estimator

"What will kill fee, cut & wrap, and dry aging cost me per animal?"
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Gel Pack & Cold Chain Calculator

"How many gel packs do I need per box, and what does cold chain actually cost?"
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Shipping Economics Calculator

"What's my minimum order size before shipping makes economic sense?"
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Get the full DTC Roadmap β€” free

The calculators give you the numbers. The Roadmap gives you the sequence β€” buyers, processing, pricing, and first sale. No spam.

No spam. Just the roadmap. Unsubscribe any time.
Rather talk it through?

Thirty minutes with Herbert on your operation, your numbers, and whether going direct makes sense for you. No pitch.

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